This informative session will be comprised of the latest joint opportunities including the updated PBA Experience Program and driving bowler traffic through coaching. Learn what USBC is doing and has in the pipeline to expand the sport of bowling and how it can benefit your center.
Tournament directors will be on-hand to discuss what “is” working in today’s market and how you can develop sponsorship and corporate relationships that will certainly make your tournament pay off.
Customer Service
Tuesday, JUNE 24, 2008
8:45 - 10:15 am
Strategies For Selling Add-ons
Brad Huisken
During this session, Mr. Huisken will detail the strategies from his PMSA Relationship Selling Program on how to effectively sell additional items. In today’s marketplace, it is very difficult to operate a profitable business. One of the easiest and most effective ways to increase profits is through selling additional products or services. Most businesses average 3 – 5% in additional sales. Through the implementation of these strategies, Mr. Huisken has had businesses increase their add-on percentage to over 20%. Included in this presentation will be the three responsibilities of a salesperson or Bowling Center Employee. Through selling add-ons, a bowling pro shop or bowling center can substantially increase both sales performance and profits.
Tuesday, JUNE 24, 2008
10:30 - 12:00 PM
Listen To Your Customer
Chris Denove
Chris Denove will be discussing J.D. Power and Associates' 40 years of research into customer satisfaction and behavior, focusing specifically on how this information can be used in the bowling industry to conquest new bowlers, keep existing bowlers, and justify price premiums.
Chris ia also an avid bowler and received rave reviews speaking at BPAA’s Bowling Summit 2007.
Tuesday, JUNE 24, 2008
1:15 - 2:45 pm
Service that Rocks
Jim Knight
“Service That Rocks” is an interactive session effectively designed to highlight best practices to create and maintain a strong company service culture. This session will cover Hard Rock’s irreverent, but successful approach to guest service. The end-result of everyone who attends is to ultimately provide such unbelievable guest obsession, that it demands for people to return or continue utilizing your products. References to simple business models and book quotes will set the stage to allow you to get into the memory-making business.
If you are a fan of unparalleled guest experience, come learn how to create unforgettable memories, all told through the spirit of Rock ‘n Roll.
Tuesday, JUNE 24, 2008
3:00 - 4:30 pm
Idea Exchange -
Getting Media Coverage
Tom Clark / Christine Brennan
During this session, Mr. Huisken will detail the strategies from his PMSA Relationship Selling Program on how to effectively sell additional items. In today’s marketplace, it is very difficult to operate a profitable business. One of the easiest and most effective ways to increase profits is through selling additional products or services. Most businesses average 3 – 5% in additional sales. Through the implementation of these strategies, Mr. Huisken has had businesses increase their add-on percentage to over 20%. Included in this presentation will be the three responsibilities of a salesperson or Bowling Center Employee. Through selling add-ons, a bowling pro shop or bowling center can substantially increase both sales performance and profits.
Chris Denove will be discussing J.D. Power and Associates' 40 years of research into customer satisfaction and behavior, focusing specifically on how this information can be used in the bowling industry to conquest new bowlers, keep existing bowlers, and justify price premiums.
“Service That Rocks” is an interactive session effectively designed to highlight best practices to create and maintain a strong company service culture. This session will cover Hard Rock’s irreverent, but successful approach to guest service. The end-result of everyone who attends is to ultimately provide such unbelievable guest obsession, that it demands for people to return or continue utilizing your products. References to simple business models and book quotes will set the stage to allow you to get into the memory-making business.
